Post pobrano z: Same visual, different meaning / Visuel identique mais sens différent
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| THE ORIGINAL? Peugeot – 2006 “Your old car is still valuable. 4200€ to you, if you buy a new one” Source : AdForum Agency : BETC Euro RSCG Paris (France) |
LESS ORIGINAL : Renault Clio Calendar “Five Star safety rating” – 2008 Source : EPICA Book 22 Agency : Nordpol+ Hamburg (Germany) |
| Ce qui est amusant ici c’est la ressemblance incroyable de l’idée visuelle. Même si le discours déployé est très différent on a le même secteur, la même image, le même cadrage et la même pose… |
Post pobrano z: Combo
A collaborative animation by Blu and David Ellis
Post pobrano z: Playstation 3: Joan of Arc, Rommel
Advertising Agency: BBDO, Santiago de Chile, Chile
Executive Creative Director: Joaquin Bascunan
Creative Directors: Cristian Schinadeerman, Emerson Navarrete
Art Director: Emerson Navarrete
Copywriter: Cristian Schinadeerman
Illustrator: Ricardo Salamanca
Photographer: Lautaro
Head of Art: Fernando Riveros
Post pobrano z: Rexona Women Naturals: Leaves
Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Creative Directors: Fernando De Clemente, Sebastián Mir.
Art Director: Agustín Acosta
Copywriter: Alvaro Palombo
Post pobrano z: Axe Day&Night: SMS
“To complete this ad send Axe to 2345 after 9pm. New Axe Day&Night. One is suitable for general audiences. The other one is not.”
Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Creative Directors: Fernando De Clemente, Sebastián Mir.
Art Director: Agustín Acosta
Copywriter: Alvaro Palombo
Post pobrano z: Axe Day&Night: Polarized
One is suitable for general audiences. The other one is not. A poster that is modified using the light of the panel. During the night, a black vinyl lighten from behind reveals the zone wich es not suitable for the day.
Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Creative Directors: Fernando De Clemente, Sebastián Mir.
Art Director: Agustín Acosta
Copywriter: Alvaro Palombo
Post pobrano z: Open Source Website Analytics: Piwik (And Tools To Empower It)
Piwik is an open source website analytics application which provides detailed statistics about visitors, keywords, pages & more in real-time.
It can be installed on an any PHP-MySQL compatible webserver & the rest works similar to Google Analytics; inserting the tracking codes into the websites we want to track.
One installation of Piwik can track unlimited number of websites which is great for web design companies who would prefer to offer a branded/customized solution to their customers.
Also, the user interface is fully customizable: you can drag and drop the widgets you want to display and create a report especially tailored to you.
The application is built around plugins which means it is possible to add/remove features easily.
Its open API makes integrations with 3rd party software possible. And, here are 2 desktop applications that use this API to bring Piwik to your desktop:
This is an Adobe AIR based software (multi-platform) which brings most of the featues of Piwik to the desktop.
It is multilingual (uses the language files of Piwik) & currently in alpha stage.
Piwik Connector is also an Adobe AIR based software which can show you short statistics from one or more installations of Piwik.
Considering Piwik works real-time, the application displays the statistics in real-time as well.
Special Downloads:
Ajaxed Add-To-Basket Scenarios With jQuery And PHP
Free Admin Template For Web Applications
jQuery Dynamic Drag’n Drop
ScheduledTweets
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Post pobrano z: Terror Dome 2.0: A Visual Guide to G20
Turns out the G20 is equal parts media blitz, protestersâ wet dream, show of police force, and weird marketing opportunity. But I suppose all global economic summits are kinda like that. But whatâs fascinating is seeing how an event like this can transform a city. Watching a local newscast last night, I was reminded of how a cityâs visitors bureau can look on any opportunity â even one boasting threats of violence and destruction like the G20 â as a way to hustle its wares…
[via Annals of Americus]