1 idea, 1 agency : 2 different ads / C’est dans les vieux pots…

Post pobrano z: 1 idea, 1 agency : 2 different ads / C’est dans les vieux pots…

2008_dove 2010EPSON
THE ORIGINAL?
Dove (wrinckles made with lines of text) – 2008
Claim : “Love your life”
Photographer : James Day
Source : Luerzer’s International Archive
Agency : Ogilvy & Mather Paris (France)
LESS ORIGINAL :
Epson Printers (wrinckles made with lines of text)  – 2010
Claim : “Long live memories”
Photographer : James Day
Source : CB News Magazine,
Agency : Ogilvy & Mather Paris (France)

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