Archiwum kategorii: Adv

Amigos for Kids: Cycle

Post pobrano z: Amigos for Kids: Cycle
Print
Amigos for Kids

Stop the Cycle

Statistics show that 1 in 3 abused children are more likely to become abusers themselves in the future. To combat this cycle and create awareness we launched the #StopTheCycle campaign.

 
 

Advertising Agency:Republica Havas, Miami, USA
Production House:Dark Side Management
Illustrations:Estúdio Ícone
Chief Executive Officer:Jorge Plasencia
Chief Creative Officer:Luis Casamayor
Evp General Manager:Anthony Bianco
Creative Director:Michael DeJesus
Associate Creative Director:Derrick Muniz
Director Of Communications:Daniella Biffi
Account Manager:Eva Zelaya
Director:Natalie Baj
Content & Social:Natalie Baj
Account Director:Bianca Ruiz

Amigos for Kids: Cycle

Post pobrano z: Amigos for Kids: Cycle
Print
Amigos for Kids

Stop the Cycle

Statistics show that 1 in 3 abused children are more likely to become abusers themselves in the future. To combat this cycle and create awareness we launched the #StopTheCycle campaign.

 
 

Advertising Agency:Republica Havas, Miami, USA
Production House:Dark Side Management
Illustrations:Estúdio Ícone
Chief Executive Officer:Jorge Plasencia
Chief Creative Officer:Luis Casamayor
Evp General Manager:Anthony Bianco
Creative Director:Michael DeJesus
Associate Creative Director:Derrick Muniz
Director Of Communications:Daniella Biffi
Account Manager:Eva Zelaya
Director:Natalie Baj
Content & Social:Natalie Baj
Account Director:Bianca Ruiz

Amigos for Kids: Cycle

Post pobrano z: Amigos for Kids: Cycle
Print
Amigos for Kids

Stop the Cycle

Statistics show that 1 in 3 abused children are more likely to become abusers themselves in the future. To combat this cycle and create awareness we launched the #StopTheCycle campaign.

 
 

Advertising Agency:Republica Havas, Miami, USA
Production House:Dark Side Management
Illustrations:Estúdio Ícone
Chief Executive Officer:Jorge Plasencia
Chief Creative Officer:Luis Casamayor
Evp General Manager:Anthony Bianco
Creative Director:Michael DeJesus
Associate Creative Director:Derrick Muniz
Director Of Communications:Daniella Biffi
Account Manager:Eva Zelaya
Director:Natalie Baj
Content & Social:Natalie Baj
Account Director:Bianca Ruiz

Banco Pichincha Corporate Image: The Non Divisional Soccer Match

Post pobrano z: Banco Pichincha Corporate Image: The Non Divisional Soccer Match

PR, Integrated
Banco Pichincha

Banco Pichincha and MullenLowe Delta removed the midfield line during the Ecuadorean League´s All-Star Game, a match with the best players of the country, to show that there should be no divisions between fellow countrymen. In Ecuador, there are 2 main geographical regions dividing the country, the Coastal and the Andean regions. This rivalry dates back more than 200 years; since Quito and Guayaquil -the country´s biggest cities- both disputed to be the capital of Ecuador. These cultural confrontations also take place around soccer. Generating violence between fans of both regions. Banco Pichincha arranged a historic match (on June 22nd, 2019) between the most recognized players from clubs of both regions. Before the kick-off, the players from both sides removed the centerfield line to demonstrate to the world that there should be no divisions, nor in sports nor in life.

Advertising Agency:Mullenlowe Delta, Ecuador
Client:Banco Pichincha
Chief Creative Director:Carlos Oviedo
General Creative Director:Chacho Cabrera
Associate Creative Director:Marco Salvador
Art Directors:Alexander Bohorquez, Andrés Córdova, Borys Rivilla, Fabian Vásquez
Copywriters:Marcelo Baez, Mateo Privitera
Account Director:Rodrigo Fonseca
Account Executive:José Martucci
Production:Mauricio Alarcón
Public Relations:ATIS Ketchum
Collaborators:Kino Production, Vuela motion graphic studio, Magic Sound & Music

Banco Pichincha Corporate Image: The Non Divisional Soccer Match

Post pobrano z: Banco Pichincha Corporate Image: The Non Divisional Soccer Match

PR, Integrated
Banco Pichincha

Banco Pichincha and MullenLowe Delta removed the midfield line during the Ecuadorean League´s All-Star Game, a match with the best players of the country, to show that there should be no divisions between fellow countrymen. In Ecuador, there are 2 main geographical regions dividing the country, the Coastal and the Andean regions. This rivalry dates back more than 200 years; since Quito and Guayaquil -the country´s biggest cities- both disputed to be the capital of Ecuador. These cultural confrontations also take place around soccer. Generating violence between fans of both regions. Banco Pichincha arranged a historic match (on June 22nd, 2019) between the most recognized players from clubs of both regions. Before the kick-off, the players from both sides removed the centerfield line to demonstrate to the world that there should be no divisions, nor in sports nor in life.

Advertising Agency:Mullenlowe Delta, Ecuador
Client:Banco Pichincha
Chief Creative Director:Carlos Oviedo
General Creative Director:Chacho Cabrera
Associate Creative Director:Marco Salvador
Art Directors:Alexander Bohorquez, Andrés Córdova, Borys Rivilla, Fabian Vásquez
Copywriters:Marcelo Baez, Mateo Privitera
Account Director:Rodrigo Fonseca
Account Executive:José Martucci
Production:Mauricio Alarcón
Public Relations:ATIS Ketchum
Collaborators:Kino Production, Vuela motion graphic studio, Magic Sound & Music